The world-first LG Rollable OLED TV retails for simply shy of $130,000 with the corporate calling it a "murals match for luxurious dwelling".
It has beforehand been out there abroad however is now on sale right here in Australia.
"LG R Rollable OLED TV reimagines what a TV is able to and revolutionises the best way folks use their house," LG mentioned in an announcement.
LG's house leisure advertising supervisor Tony Brown advised 9News the TV "is not for everybody".
"It is $129,999 so it isn't for everybody however it's a innovative demonstration of what you are able to do with OLED expertise," he mentioned.
The TV options an "ultra-thin versatile" OLED display screen which makes it attainable to roll into the cupboard.
"The display screen is so skinny you'll be able to really roll it up and round a cylinder and put your TV away while you're not utilizing it."
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It's out there by way of customized order after which it's customized made, which you'd anticipate contemplating the worth tag.