Katie Couric and her daughter Ellie lent a hand in a heartfelt marketing campaign for colon most cancers consciousness, 24 years after Katie’s husband Jay Monahan died from the illness.
With regards to colon most cancers, the battle is private for Katie Couric, 65, and her daughter Ellie, 30; they misplaced husband and father Jay Monahan to the illness at simply 42 years previous. In a brand new industrial for Cologuard, a colon most cancers screening check, Katie opened up concerning the lack of her husband in 1998, and why she’s obsessed with treating and stopping the illness.
Within the clip, Katie and Ellie seem collectively, making a mother-daughter dinner at dwelling whereas Katie’s voiceover tells the story of why she started getting frequently screened for colon most cancers; particularly, dropping her husband and the daddy of her kids. “Colon most cancers took him from us prefer it’s taken so many others,” Katie shared. “That’s why I’ve made it my mission to speak about getting screened.”
Katie’s assertion she’s made this her mission isn't any act. This isn’t the primary time Katie has made a public assertion to lift consciousness for colon most cancers: again in 2000, she had a colonoscopy on the air on The At present Present in an effort to destigmatize the process. Katie has no qualms about hitting dwelling the significance of frequently getting checked; for her, it’s the distinction between having a beloved one round or not. “When this occurred to Jay, I made it my private mission to do the whole lot I might to spare different households from going by what ours did,” Katie informed Folks Journal.
Jay was Katie’s first husband, and the pair wed in 1989. They share two daughters: Ellie and her youthful sister Carrie, who Katie assured would have been part of the advert had she been in a position to journey out to the west coast. Katie poignantly opened up concerning the many milestones she want Jay might have shared with their ladies, like promenade, faculty commencement, and strolling them down the aisle. “You don’t must miss these extraordinary life-affirming moments, since you have been identified with colon most cancers,” Katie urged. “You'll be able to detect it early, and it may be handled and prevented.”