In an effort to give due to those that often work the Tremendous Bowl, Stella Artois – and three NFL legends – determined to offer some bar and restaurant staff an opportunity to dwell ‘The Life Artois.’
Over the previous two years, the service trade has accomplished its finest to maintain the world going. Even earlier than the pandemic lockdowns and no-contact supply service, these within the bar and restaurant fields typically pulled shifts throughout holidays and main occasions. This implies your favourite bartender, chef, and short-order cook dinner isn’t going to see the Los Angeles Rams tackle the Cincinnati Bengals. As a substitute, they’ll be serving your beer, or making these three-dozen wings you ordered on the final minute. Enter Stella Artois, who recruited Dan Marino, Eli Manning, and Ryan Clark to shock three service trade staff with a visit of a lifetime.
Eli tells bartender Meg that Eli will cowl her shift throughout Tremendous Bowl Sunday, in order that she and a cherished one can see the sport at LoFi Stadium for themselves. The identical goes for Dan with pizza chef Loïc and Ray with bartender Tyrone. The three sports activities legends strive their arms on the bartenders and chef’s jobs they usually discover out it’s not as straightforward because it appears to be like.
“Making time to savor life with the individuals who matter most to us is essential for our general happiness and well-being in at the moment’s always-on, ever-changing world,” stated Lauren Denowitz, Head of Advertising, Stella Artois, in a press release. “We would like our followers to know that the nice life isn't too far-off and Tremendous Bowl LVI presents the proper second for the model to ship out this message and thank the bar and restaurant staff who preserve our enterprise operating with a singular alternative to dwell that good life – or The Life Artois, as we name it – with their family members on sport day.”
This marks Eli Manning’s third look in a Tremendous Bowl industrial this 12 months. He and a handful of NFL legends (Victor Cruz, Jerome Bettis, Terry Bradshaw, Peyton Manning) have been within the “Street to the Tremendous Bowl” hype video from PepsiCo and Frito-Lay. Each Manning brothers additionally appeared in Caesar’s Sportsbook first sport spot, starring reverse Halle Berry and JB Smoove. Nonetheless, this partnership with Stella could be the one which means most to Manning.”Bar and restaurant staff undoubtedly assist make sport day a particular expertise,” stated the Tremendous Bowl Champion & MVP (XLII, XLVI) and former New York Giants quarterback.
“When Stella Artois got here to me with the concept,” continued Manning, “I used to be sport to step in. I’m excited, and just a little scared, to fill in for Meg on Sunday and may’t wait to listen to about her expertise attending to savor Tremendous Bowl LVI with a cherished one.”
Stella Artois additionally gave others extra alternatives to dwell The Life Artois on the huge sport. 5 different fortunate followers who adopted the dialog between @EliManning, @Realrclark25, @DanMarino and the model on Twitter and Instagram have been in a position to win a spot to the sport. For individuals who missed out, there isn't any cause to cry in your beer. Simply tune in to the model’s Twitter on sport day for extra possibilities to dwell #TheLifeArtois.